Check in to high-gloss glamour this festive season with the ghd cherry chic collection—a limited-edition line-up dressed in an irresistible, statement cherry red. Whether you're heading off for a festive escape or simply bringing elevated beauty to your everyday, the ghd Gold® professional advanced hair straightener arrives with a luxurious travel-inspired case¹ designed to turn every styling session into a moment of indulgence. Engineered for smooth, sleek and silky results, ghd Gold® is your go-to for healthier-looking hair. Powered by dual-zone technology, it maintains the optimum styling temperature of 185˚C evenly across both plates—ensuring consistent heat from root to tip, with no extreme heat. The result? Sleek, long-lasting styles with a salon-worthy finish. Crafted with ceramic floating plates coated in a high-gloss finish, the hair straightener glides effortlessly through the hair, eliminating frizz and boosting shine with every stroke. Whether you're smoothing, curling or creating soft waves, the sleek rounded design allows for snag-free styling and versatile looks. For added peace of mind, ghd Gold® features an automatic sleep mode that powers off the styler after 30 minutes of non-use, plus a universal voltage and professional-length 2.7m cable—so you can style in comfort, wherever the season takes you. Finished with a protective plate guard and wrapped in ghd’s signature technology and design-led aesthetic, this is a limited-edition essential that brings festive beauty to the forefront. ¹ Case is not heat resistant and not intended to be used with hot tools. ² December ’20. Over 71% of 79 consumers agreed vs their current styler.